On a lesser-travelled peninsula in Aichi Prefecture, a small yet historical city stands surrounded by Mikawa Bay to the north and the Pacific Ocean to the south. A Japanese city not often found on a typical tourist bucket list, Tahara offers a plethora of natural and cultural experiences for visitors to enjoy.


From stunning coastline to imposing mountains
For visitors looking to take in Japan’s natural beauty away from the crowds, Atsumi Peninsula might be just the ticket. It boasts miles of coastline to explore, whether you want to ride along the Pacific Cycling Road, enjoy sunbathing on the sands of Koijigahama, or grab your board and catch a wave at Pacific Long Beach. On certain days throughout the year, professional surfers from all over the world descend on to Pacific Long Beach to take part in major international competitions.
For something a little less competitive, you can take a family-friendly hike up the Tahara Alps and stand atop Mt. Zao for a 360° view of the peninsula. Sit down in the cafe at the top of the mountain and see if you can spot Mt. Fuji all the way in the distance (which can only be done on a clear, sunny winter day, if you’re lucky!). In Tahara City, you can easily access all of the beauty of your surroundings sans the crowds.


An ancient history and a thriving present
Tahara City has a history spanning all the way back to the Jomon period (c. 14,000 – 300 BCE). Archeologists have found remains from the ancient hunter-gatherer tribe within the city, as well as burial mounds from the Kofun period (300 BCE – 538 AD). The area has been inhabited ever since, and it’s not surprising given the warm and temperate climate that makes it the perfect spot for agriculture, as well as the easy access to the coastline for fishing.
Much of the city’s history is on display in its museums. Uncover the ancient past of the Jomon people at the Yoshigo Shell Mound, where models and replicas bring the past to life and show us just how the ancient people of Japan used to live. For (slightly) more recent history, head to Tahara Municipal Museum at the site of Tahara Castle to understand more about what the city was like to live in during the Edo period (1603 – 1868).
Today, Tahara City remains one of Japan’s best agricultural spots, but the temperate climate that makes it great for growing food has also made it the perfect place for growing flowers. Tahara City is Japan’s largest producer of flowers, particularly nanohana (field mustard) and chrysanthemums. From late January through mid-March, the peninsula is blanketed in more than 10 million nanohana, and thousands come to see and stand in a cloud of their delicate blooms and bask in their brilliant golden glow.


A culture they’re proud to share
The people of Tahara City are so proud of their agricultural prowess that they want to share it with all who come to visit. Many of the city’s experiences are food-based (perfect for those who want to better understand Japan’s unique cuisine), with tours and activities at various farms, greenhouses, and even fish markets.
Depending on the season, you can pick strawberries, blueberries, and the region’s famous melons. Some venues will offer all-you-can-eat options, allowing you to consume thousands of yen worth of fruit in a short space of time! You can also see what happens at a live fish auction at Irago Port, with the boats arriving back at noon and immediately selling their wares. You can even buy fresh fish yourself with some advance booking.
These experiences will allow you to really get to know Japan the same way the locals do. Get stuck in and see what goes into cultivating ingredients for what is considered to be one of the most well-respected cuisines in the world.
Stay in a slice of history
There are a number of ways to stay in the center of, or just on the outskirts of, Tahara City. During the warmer months, why not stay at a certified campsite? Grab some meat, fresh fish, and veggies, and cook up a delicious BBQ while enjoying sublime starry skies. There are many locations across the peninsula that are far removed from the glare of artificial light, allowing the heavens to reveal themselves in a glorious display on a clear night.
If you’re looking to immerse yourself in history and nature combined, then we absolutely recommend Kakujoro. Originally built in 1929, this delightful ryokan (traditional Japanese inn) retains all the charm of the early Showa period (1926 – 1989), allowing you to step back in time to a Japan that still exists, but in ever-smaller pockets. Enjoy feasting upon the region’s local ingredients with the ryokans carefully crafted kaiseki (Japanese multi-course haute cuisine), and let the stress roll right off you as you soak in one of their open-air hot spring baths.
Get off the Golden Route and discover an authentic Japan that allows you to slow down and be at one with your surroundings.

